ART DIRECTION & DESIGN
DEFY_LOGIC_V1_ANTHEM_15s_V02_VI_HD_16x9_1920x1080_Apple_ProRes_422_HQ.gif

Logitech — Defy Logic


LOGITECH

 

DEFY LOGIC — Young people today are rewriting their future, that’s the new logic. Logitech is here not as the protagonist of their story, but as tool that connects the Logicians like Bretman Rock, Elsa Majimbo, Lizzo, and many others to their community.



FEATURED ON

BILLBOARD * ADWEEK * FORBES * SHOTS

 

agency — VIRTUE WORLDWIDE

GCD: Heather McTavish
CD: Kyle Lynah
ACD: Stefanie Gomez
Senior Copywriter: Shakyra Moore & Will Stallmayer
Senior Art Director: Joe Ferraro
Designers: Sarah May & Mel Hayes

DIRECTOR — Wafla
photographer — joshua kissi